SXSW Happy Hour for the Swedish bands, SACC members and friends.
March 19, 2009.
Big thanks to Henrik Johansson and colleagues at Boundless Network for sponsoring the event at their office patio on 6th Street in Austin.
A truly unique musical experience packaged with energy, mystique and mind boggling talent.
Sofia Talvik performing at the Happy Hour before playing SXSW later in the evening.
Sofia's press release from March 24th:
Sofia did a splendid job at SXSW, knocked out the audience at no less than 6 showcases and started a collaboration with American label Worldsound.
- It’s a collaboration that suits the way I work, says Sofia, we have a partner deal so I won’t be kicking off my shoes and wait for anyone else to take charge. My goal has always been to carry a strong business and be able to make my own choices. With Worldsound I have finally found a US label that is on the same page as me.
Worldsound describes Sofia as “The best Swedish discovery since Ikea”.
Worldsound will represent Sofia and Makaki Music worldwide, outside of Sweden, starting in March 2009.